10 Best AI Search Visibility Optimization Tools in 2026, Compared

Quick comparison

The best ai search visibility optimization tools

#1

SE Ranking

Best for: Small agencies and in-house teams that want AI visibility inside a full SEO suite for about $103/month

★★★★★★★★★★4.7/5 on G2 (1,619 reviews, checked Oct 2026)

Visit seranking.com

Starting price$129/month (Core, billed monthly; $103.20/month billed annually)

Free planNo — 14-day free trial

SE Ranking is the value pick in this list because the Core plan bundles AI visibility with a full SEO suite: 2,000 keywords tracked daily, 10 projects, a 250,000-page site audit allowance and 100 AI prompts tracked daily across ChatGPT, Gemini, Perplexity, Google AI Overviews and AI Mode. For a small agency or an in-house team, that is the whole SEO workflow in one subscription, and the per-prompt cost is the lowest of any tool here.

The trade-off is polish. Some reviewers report small accuracy differences against the bigger suites, and the interface takes a few days to learn. If you want the cheapest route to daily AI tracking at scale, start here; if you need the largest backlink index or a dedicated AI-only workflow, look at Ahrefs or Peec AI instead.

What we like

• Lowest cost per daily-tracked AI prompt here — 100 AI prompts a day from $103.20/month billed annually, across 5 engines
• Full suite in one plan: rank tracking, site audit, keyword and backlink research, content and local marketing, plus AI visibility
• White-label reporting and guest links for client work, with an Agency Pack add-on from $69/month

Watch out for

• Some G2 reviewers report occasional minor discrepancies in rank-tracking accuracy and search-volume estimates versus larger competitors
• Reviewers note the interface can feel less intuitive, and complex reports take getting used to

#2

Peec AI

Best for: Marketing teams that want clean visibility, position and sentiment metrics across AI engines without a sales process

★★★★★★★★★★4.7/5 on G2 (21 reviews, checked Oct 2026)

Visit peec.ai

Starting price$95/month (Starter, billed monthly; $80/month billed annually)

Free planNo — 7-day free trial

Peec AI is the cleanest dedicated tracker in this list: the Starter plan tracks 50 prompts daily across three models you choose, with visibility, position, sentiment and share of voice, plus source and citation analytics down to the URL. Setup is fast, the dashboard stays out of the way, and unlimited seats mean a five-person team pays the same as a solo user.

The limits are the model cap and the project cap. Starter covers one project and one country, and Claude, GPT-5 Search, DeepSeek and the other advanced models are Enterprise-only, so multi-brand teams move to Pro or Advanced quickly. If you track one brand in one market and want the cleanest numbers, Peec is the pick.

What we like

• Unlimited users on every plan — the seat math beats every per-seat competitor here
• Daily tracking with visibility, position, sentiment and share of voice, plus source and citation analytics down to the URL
• MCP access and CSV export on Starter; API access from Pro, and a Looker Studio connector on Advanced

Watch out for

• Self-serve plans cover only 3 of 6 models — Claude, GPT-5 Search, DeepSeek and the rest are Enterprise-only via API
• Starter covers 1 project and 1 country, so multi-brand or multi-market teams move to Pro or Advanced quickly

#3

Otterly.AI

Best for: Solo marketers and small teams running their first AI visibility pilot on a tight budget

★★★★★★★★★★4.7/5 on G2 (54 reviews, checked Oct 2026)

Visit otterly.ai

Starting price$29/month (Lite, billed monthly; $25/month billed annually)

Free planNo — free trial for new users

Otterly.AI is the cheapest credible way into AI visibility tracking: the Lite plan costs $29 a month and tracks 15 prompts daily across ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with unlimited team members and a GEO audit included. It is the right size for a first pilot — a small team can run real prompts for a month and see whether AI answers matter for their market.

The trade-off is depth. Google AI Mode, Gemini and Claude are paid add-ons on every tier, and the jump from Lite to Standard is $160 a month, so the price climbs fast once you need more prompts or more engines. Start on Lite to test the category; move to Peec or SE Ranking when the prompt list grows.

What we like

• Cheapest credible entry point here — $29/month for 15 prompts tracked daily across 4 engines
• Unlimited team members on every plan, plus a GEO audit, citation source tracking and AI search recommendations from Lite
• G2 reviewers praise the clean dashboard and ease of setup most, and Otterly was named a Gartner Cool Vendor in 2025

Watch out for

• Google AI Mode, Gemini and Claude are paid add-ons on every tier — $9/month each on Lite, up to $439/month for Claude on Premium
• The jump from Lite ($29) to Standard ($189) is steep, and Lite has 1 workspace and no API access

#4

Semrush AI Visibility Toolkit

Best for: Teams already paying for Semrush who want AI visibility in the same dashboard as their SEO data

★★★★★★★★★★4.4/5 on G2 (4,304 reviews, checked Oct 2026)

Visit semrush.com

Starting price$99/month per domain (Base, billed annually)

Free planNo — free Semrush account does not include the AI Visibility Toolkit

The Semrush AI Visibility Toolkit is sold standalone, so you do not need a core Semrush plan to buy it: $99 a month per domain, billed annually, tracks 25 custom prompts daily across ChatGPT, Google AI, Gemini and Perplexity, with an AI-readiness site audit and competitor analysis included. It is the cheapest way to add AI visibility to a workflow that already uses Semrush.

Per-domain pricing is the catch. Every domain costs another $99 a month, each extra user needs their own $99 license, and Claude is not covered at the base tier, while white-label PDFs cost $20 a month extra. Buy it for one or two domains; at scale, a dedicated tracker costs less.

What we like

• Tracks 25 custom prompts daily across ChatGPT, Google AI, Gemini and Perplexity, with an AI-readiness site audit included
• Sits beside the largest SEO dataset here — a 27-billion-plus keyword database, Position Tracking, audits and backlink data in one login
• Also sold bundled as Semrush One: Starter ($199/month) includes 50 prompts a day plus the full SEO toolkit

Watch out for

• Per-domain pricing: $99/month for every domain you track, and each extra user needs their own $99 AI Visibility license
• No Claude tracking at the base tier, and white-label PDF reports are a $20/month add-on

#5

Scrunch AI

Best for: Mid-market content teams that want AI monitoring plus page audits and an AI-readable version of their site

★★★★★★★★★★4.6/5 on G2 (74 reviews, checked Oct 2026)

Visit scrunch.com

Starting price$250/month (Core)

Free planNo — 7-day free trial (no credit card required)

Scrunch AI goes further than a dashboard: alongside monitoring, it audits your pages, detects hallucinations and recommends fixes, then serves AI agents a lightweight version of your site through its Agent Experience Platform. Core costs $250 a month for 125 unique prompts, 5,000 responses a month, five site audits and five user licenses across ChatGPT, Perplexity, Google AI Overviews and Copilot.

The price is the honest limitation — it is the highest entry point among the self-serve dedicated tools here — and new prompts run daily for only 14 days before the default cadence drops to every 72 hours. Claude, Gemini and Meta AI need the Enterprise plan. Choose Scrunch when you want monitoring plus the fixes, not just the charts.

What we like

• Combines monitoring with fixes: page audits, hallucination detection, insights and recommendations, not just a dashboard
• Agent Experience Platform on Enterprise serves AI agents a lightweight version of your site; Core includes AI agent and bot traffic monitoring
• G2 reviewers rate it the most intuitive of the enterprise-lean tools, with strong citation and competitor data

Watch out for

• Highest entry price among the self-serve dedicated tools here, and Core covers only 4 LLMs — Claude, Gemini and Meta AI need Enterprise
• New prompts run daily for 14 days, then every 72 hours by default, so it is not a daily tracker after the first two weeks

#6

AthenaHQ

Best for: Teams that want to start free and need wide model coverage plus tools that turn citation gaps into content

★★★★★★★★★★4.9/5 on G2 (38 reviews, checked Oct 2026)

Visit athenahq.ai

Starting price$295/month (Starter; 17% less billed annually)

Free planYes — Essential plan, free (300 credits)

AthenaHQ is the only tool in this list with a genuine free plan: Essential covers five engines with 300 credits and unlimited members, which is enough to test whether AI visibility matters for your brand. Starter costs $295 a month for 3,600 credits across 11 models — including Claude, Grok, DeepSeek and Meta AI — with unlimited topics, prompts and competitors, plus a content optimization agent that drafts the fixes behind the citation gaps it finds.

Credit pricing is the catch: one credit is one AI response, so tracking 100 prompts on six engines daily burns through the Starter allowance fast, and API access costs extra. Multi-region tracking needs Enterprise. Start free to test the category, then budget for credits the way you would budget for keywords.

What we like

• The only genuine free plan in this list: Essential covers 5 engines with 300 credits and unlimited members
• Starter covers 11 models — including Claude, Grok, DeepSeek and Meta AI — with unlimited topics, prompts and competitors
• Content optimization agent plus on-page and off-page action recommendations, GA4, Search Console, Shopify and Webflow integrations

Watch out for

• Credit-based pricing: 1 credit is 1 AI response, so a team tracking 100 prompts on 6 engines daily burns through the 3,600-credit Starter allowance fast
• API access and extra credits are paid add-ons on top of Starter, and multi-region tracking needs Enterprise

#7

Goodie AI

Best for: Brands that want monitoring, content actions and revenue attribution in one closed-loop platform

Visit higoodie.com

Starting price$354/month (Core, billed monthly; $295/month billed annually)

Free planNo — 7-day free trial on Core

Goodie AI is the only tool here that closes the loop between measurement and action in one subscription: it tracks your brand, finds the citation gaps, and its AEO Writer drafts or optimizes the content to close them, while Brand Command checks AI claims about your brand against facts you set. Core costs $295 a month billed annually for 110 prompts tracked daily across five engines, with daily data collection and unlimited seats.

It is also the most expensive self-serve entry point here, and the evidence is thin: there is no G2 rating with a published review count, so the vendor's claims cannot be checked against independent reviews. Core covers only five engines and 110 prompts, and the monthly-billing figure is not published. Buy Goodie for the closed loop; buy Peec or Otterly for measurement alone.

What we like

• Full closed loop: the AEO Writer drafts AI-optimized content from the gaps it finds, and Brand Command checks AI claims about your brand against facts you set
• Revenue attribution from Google Analytics, so AI visibility connects to pipeline instead of stopping at a share-of-voice chart
• Daily tracking, unlimited seats, MCP access and 50 optimization actions a month on Core, with 14 engines on Enterprise

Watch out for

• Most expensive entry point among the self-serve tools here — Core is $295/month and covers only 5 engines and 110 prompts
• No G2 rating with a published review count, so there is little independent review evidence to check the vendor's claims against

#8

Nightwatch

Best for: Small agencies that want rank tracking and AI citation data in one subscription with unlimited seats

★★★★★★★★★★4.7/5 on G2 (64 reviews, checked Oct 2026)

Visit nightwatch.io

Starting price€99/month (Starter, billed monthly; €79/month billed annually)

Free planNo — 14-day free trial

Nightwatch is built for teams: unlimited seats come with every plan, white-label reports start on Professional, and the Starter plan tracks 500 keywords daily for €79 a month billed annually. Its standout feature is Citation Intelligence, which ties each ranking change to the AI citations behind it in ChatGPT, Claude, Gemini and Perplexity, next to 14 years of rank data.

The pricing curve is the thing to watch. The jump from 500 keywords to 7,500 costs €499 a month, so a growing agency should price the next tier before committing, and the bill is in euros, which US buyers should note. Pick Nightwatch when seats and AI citations matter more than raw keyword volume.

What we like

• Citation Intelligence links each ranking change to the AI citations behind it in ChatGPT, Claude, Gemini and Perplexity
• Unlimited seats on every plan, including the trial; white-label reports and API access from Professional up
• ZIP-code-level local tracking across 107,000+ locations in 190+ countries

Watch out for

• Starter caps at 50 AI prompts and 1,500 AI answers a month — tight for a real multi-client program
• Keyword-research runs are capped at 100 a month on Starter, and Looker Studio and API access start on Professional

#9

Ahrefs Brand Radar

Best for: SEO teams already paying for Ahrefs who want AI share of voice next to their backlink and keyword data

★★★★★★★★★★4.5/5 on G2 (723 reviews, checked Oct 2026)

Visit ahrefs.com

Starting price$199/month (one AI index, sold standalone; $699/month for all indexes; custom prompt packages from $50/month)

Free planYes — Ahrefs Free account (Brand Radar requires a paid index or prompt package)

Ahrefs Brand Radar is now sold standalone — no Ahrefs base plan is required — and its AI Visibility Index is the largest prompt dataset in this list, with more than 519 million organic prompts modeled from real search behavior. You can research any brand, including competitors, without setting up your own prompt list, and custom prompt packages from $50 a month add your own questions, including Claude.

Per-index pricing is the catch: $199 a month covers one AI platform and $699 covers all six, so multi-engine coverage gets expensive fast. The index is built from modeled prompts rather than your own list, and chatbot data refreshes monthly rather than daily. Buy it for competitor research at scale; buy a dedicated tracker for daily tracking of your own prompts.

What we like

• AI Visibility Index covers 519 million+ organic prompts modeled from real search behavior, so you can research any brand — including competitors — without setup
• Custom prompt packages from $50/month add your own questions, including Claude (8 checks per update)
• Sits on one of the largest backlink indexes and a 110-billion-keyword database, so AI visibility comes with deep research data

Watch out for

• Per-index pricing: $199/month for one AI platform, $699/month for all six — the bill climbs fast for multi-engine coverage
• The index is built from modeled prompts, not your own prompt list, and chatbot data refreshes monthly rather than daily

#10

Profound

Best for: Enterprise brands and agencies that need the deepest AI visibility platform with agents that act on the data

★★★★★★★★★★4.5/5 on G2 (1,128 reviews, checked Oct 2026)

Visit tryprofound.com

Starting priceCustom quote (Enterprise; free 7-day trial with 50 prompts daily)

Free planNo — free 7-day trial only

Profound is the reference platform in this category: up to nine answer engines on Enterprise, AI Marketer agents that draft content and run workflows from your visibility data, and Prompt Volumes showing what users actually ask. It has the largest review base in this list — 1,128 G2 reviews — and the deepest enterprise feature set, with SSO, SOC 2, API access and dedicated support.

Since September 2026 there is no published self-serve price. Brands get a seven-day trial covering 50 prompts a day, then a custom Enterprise quote, and the trial has no history, exports or API, so evaluation is short. Profound is the pick when the budget is enterprise-sized and the team wants agents that act on the data, not just charts.

What we like

• Widest engine coverage here — up to 9 answer engines on Enterprise, including Google AI Mode, Gemini, Copilot, Grok, DeepSeek and Claude
• AI Marketer agents draft content and run workflows from your visibility data, with Prompt Volumes showing what users actually ask
• Largest review base in this list (1,128 G2 reviews) and the deepest enterprise feature set: SSO, SOC 2, API, dedicated support

Watch out for

• No published self-serve price since September 2026 — brands get a 7-day trial, then a custom Enterprise quote
• The trial covers 50 prompts a day for 7 days only, with no history, exports or API, so evaluation is short

The best AI search visibility optimization tools answer a question Google Search Console cannot: how does your brand show up when a customer asks ChatGPT, Gemini or Perplexity instead of searching? These tools send your prompts to the AI engines, record whether your brand is mentioned, cited or recommended, and track the change over time. They are the rank trackers for the AI answer era, and the ten below were all checked on the vendor's own pricing page on October 31, 2026.

Prices start at $29 a month and run to custom enterprise quotes, and the tools split into two camps: dedicated trackers that do only this job, and full SEO suites that bundle AI visibility with rank tracking, audits and research. The right pick depends on what you already pay for and how many prompts you need to track — a solo marketer testing the category needs a different tool than an agency reporting to twenty clients.

One warning before the list: the prices on directories and comparison sites are often stale. Profound removed its $99 and $399 self-serve plans in September 2026 and Scrunch replaced its old Starter plan with a $250 Core plan. Every price below is the one the vendor shows today.

What an AI search visibility optimization tool actually does

An AI search visibility optimization tool does four things. It sends a list of prompts — the questions your buyers actually ask — to the AI engines and records which brands appear in the answers.

It measures the result as visibility, position, sentiment and share of voice, so you can see not just whether you appear, but how often and how positively. It traces each mention to its source pages, so you know which content the AI engines quote. And it repeats the check on a schedule, usually daily, so you can see whether a new page or a PR win moved the needle.

The category exists because the search habit is changing fast. McKinsey's October 2025 report, "The new front door to the internet", found that about half of consumers now use AI-powered search when researching purchases — and that only 16% of brands systematically measure how they appear in AI answers. The gap between those two numbers is the market for these tools: buyers are moving to AI answers faster than brands are measuring them.

The tools differ in what they do with the data. The cheapest ones report the numbers and stop. The more expensive ones turn the gaps into work: audits, content recommendations, and in Goodie's case, drafted content.

Our AI search optimization service is built around the same workflow — measure, find the gaps, fix the content. If you are new to the category, our guide to the best AI SEO tools explains how these tools fit beside the rest of the SEO stack.

Start free or cheap

If you are testing whether AI visibility matters for your market, do not start with a $295 plan. AthenaHQ's Essential plan is free and covers five engines with 300 credits and unlimited members — enough to track a short prompt list for a month and see whether your brand appears at all. It is the only genuine free plan in this list, and it is the right first step for a solo marketer or a small team.

The cheapest paid plan is Otterly.AI Lite at $29 a month, which tracks 15 prompts daily across four engines. Fifteen prompts is a real pilot: ten questions your buyers ask, plus five competitor comparisons.

Peec AI Starter at $95 a month is the next step up, with 50 prompts, citation analytics and unlimited seats. Both are dedicated trackers, so you are paying only for AI visibility, not a suite you will not use.

Dedicated tools vs full SEO suites

The ten tools in this list split into two camps. The dedicated trackers — Peec AI, Otterly.AI, Scrunch AI, AthenaHQ, Goodie AI and Profound — do one job: they track how your brand appears in AI answers and report the change.

They are faster to learn, cheaper per prompt, and they cover more engines at the entry level. Peec tracks six models, AthenaHQ eleven, and Goodie up to fourteen on Enterprise. If AI visibility is the whole job, a dedicated tracker costs less.

The suites — SE Ranking, Semrush, Ahrefs and Nightwatch — bundle AI visibility with rank tracking, site audits, keyword research and backlinks. You pay more, but you replace two or three subscriptions. SE Ranking is the best value in this list because the Core plan bundles 100 AI prompts a day with 2,000 tracked keywords and a full audit allowance for $103.20 a month billed annually.

The right camp depends on what you already pay for. If you own a suite, use its AI visibility first — it is already in the budget.

If you only need AI answers, a dedicated tracker at $29–$95 a month beats a $129 suite you only use for prompts. Our guide to the best rank tracking tools covers the suite side in detail, including the same vendors' rank-tracking prices.

What the AI visibility data actually shows

People search for this category three ways — the best AI search visibility optimization tools, the best AI visibility optimization software and the best LLM visibility optimization tools — and they all mean the same thing. What the tools actually show is a small set of metrics, and the differences between them are in the detail, not the headline.

Visibility is the share of your prompts where the brand appears at all. Position is where in the answer it appears — a first mention beats a footnote.

Sentiment is whether the answer speaks well of the brand, and share of voice is your slice of all brand mentions across your prompt set. Peec AI and Otterly.AI report all four from their entry plans; Scrunch adds hallucination detection, flagging where the AI engines get your facts wrong.

Citations are the metric that turns measurement into work. Every tool in this list traces mentions to the source pages the AI engines quote, and the best ones show which pages drive the recommendations.

Nightwatch's Citation Intelligence links each ranking change to the citation behind it; AthenaHQ's optimization agent drafts the content fix for the gap it finds. If you want to understand what the AI engines actually quote, our guide to getting cited in ChatGPT explains the mechanics.

Enterprise and agency picks

Three tools in this list are built for the enterprise end, and they are priced like it. Profound is the reference platform: up to nine answer engines, AI Marketer agents that draft content and run workflows from your visibility data, and the largest review base here at 1,128 G2 reviews. Since September 2026 there is no published price — brands trial free for seven days, then get a custom Enterprise quote.

Goodie AI is the closed-loop alternative: it tracks, finds the gaps, and its AEO Writer drafts or optimizes the content to close them, with revenue attribution from Google Analytics. Core is $295 a month billed annually. Scrunch AI sits between the two at $250 a month, with page audits, hallucination detection and an Agent Experience Platform that serves AI agents a lightweight version of your site.

Quick comparison: tool type by need

How to choose the best AI search visibility optimization tools: a short decision path

1. Count your prompts first. Under 20, the free plan and the cheapest paid plans cover you. Over 100, the per-prompt price decides — SE Ranking and Peec win on volume.
2. List the engines your buyers use. ChatGPT and Perplexity are covered everywhere; Claude, Gemini and AI Mode are paid add-ons on several tools. If your buyers ask Claude, the cheapest plan that excludes it is wasted money.
3. Decide dedicated tracker or suite. If you already pay for research tools, use the suite's AI visibility. If you only need AI answers, a dedicated tracker at $29–$95 a month costs less.
4. Check the update cadence. Daily tracking catches a drop fast; Scrunch defaults to every 72 hours after the first two weeks, and Ahrefs' index refreshes monthly. Match the cadence to how fast your market moves.
5. Try before you pay. Every tool in this list has a free plan or a free trial. Run your real prompt list for a week and compare the mentions against a manual check in ChatGPT before committing.

Before you publish new pages to close the citation gaps, run your llms.txt through the free AI crawler robots generator — it builds the file that tells AI crawlers which pages they can use.

Mistakes to avoid

• Comparing monthly prices without checking billing. The annual price is usually 15–20% lower, and Goodie's $295 is the annual figure — the monthly-billing price is $354.
• Ignoring which engines cost extra. Claude, Gemini and Google AI Mode are paid add-ons on Otterly and Peec, and missing from Semrush's base tier.
• Paying for a suite when you only need AI answers. A dedicated tracker at $29–$95/month beats a $129 suite you only use for prompts.
• Trusting a directory price. Profound's old $99 and $399 plans still appear in directories and reviews; the live pricing page is custom-quote only since September 2026.
• Forgetting the trial ends. Set a reminder for the day the trial converts, and check the numbers against a manual prompt check so you know what the tool should be showing.

How we chose

We checked each vendor's own pricing page on October 31, 2026 and recorded the starting price exactly as shown, including the annual-billing figure where the page lists one. Ratings come from G2 pages opened the same day, with review counts shown; Goodie has no G2 rating with a published review count, so we show none for it. Three prices needed a note: AthenaHQ's $295 Starter figure and Ahrefs' $199 per-index figure are corroborated by multiple October 2026 reads but were not visible in the page text we captured that day, and Nightwatch's pricing was re-verified against the same-day check in our rank tracking guide.

We ranked the tools by fit for the most common buyer — a small marketing or SEO team, or an agency reporting to clients — not by brand size. No vendor paid for a place in this list, and none of the links here are affiliate links.

What to do next

Start with the decision path above: count your prompts, list your engines, and decide tracker or suite. Then take the free plan or trial of your top pick and run your real prompt list for a week — ten questions your buyers ask, plus five competitor comparisons.

If the mentions match what you see when you ask ChatGPT yourself, and the reports make sense to a client, you have your tool. If you'd rather have this set up and read for you, request a free SEO + AI visibility audit and get a ranked fix list in 2 business days.

Sources we checked (20)

• SE Ranking pricing — seranking.com/subscription.html (checked October 31, 2026)
• SE Ranking on G2 — 4.7/5, 1,619 reviews (checked October 31, 2026)
• Peec AI pricing — peec.ai/pricing (checked October 31, 2026)
• Peec AI on G2 — 4.7/5, 21 reviews (checked October 31, 2026)
• Otterly.AI pricing — otterly.ai/pricing (checked October 31, 2026)
• Otterly.AI on G2 — 4.7/5, 54 reviews (checked October 31, 2026)
• Semrush AI Visibility Toolkit pricing — semrush.com/pricing/ai (checked October 31, 2026)
• Semrush on G2 — 4.4/5, 4,304 reviews (checked October 31, 2026)
• Scrunch AI pricing — scrunch.com/pricing (checked October 31, 2026)
• Scrunch AI on G2 — 4.6/5, 74 reviews (checked October 31, 2026)
• AthenaHQ pricing — athenahq.ai/pricing (checked October 31, 2026)
• AthenaHQ on G2 — 4.9/5, 38 reviews (checked October 31, 2026)
• Goodie AI pricing — higoodie.com/pricing (checked October 31, 2026)
• Nightwatch pricing — nightwatch.io/pricing (checked October 31, 2026)
• Nightwatch on G2 — 4.7/5, 64 reviews (checked October 31, 2026)
• Ahrefs pricing — ahrefs.com/pricing (checked October 31, 2026)
• Ahrefs on G2 — 4.5/5, 723 reviews (checked October 31, 2026)
• Profound pricing — tryprofound.com/pricing (checked October 31, 2026)
• Profound on G2 — 4.5/5, 1,128 reviews (checked October 31, 2026)
• McKinsey — The new front door to the internet, figures summarised by BrandGEO (checked October 31, 2026)