12 Best Affiliate Marketing Software in 2026, Compared
The 12 best affiliate marketing software options for 2026, compared with real prices, free plans and G2 ratings — from free tools to enterprise networks.
We compare pricing pages, documentation and public reviews. We never accept payment for rankings.

Key takeaways
- Impact is the best overall pick for most brands at $30/month + 2.5% of revenue, with the largest partnership platform and marketplace in this list.
- PartnerStack is the best B2B SaaS choice (custom quote; Spark starts at $0 + 10% of payouts), and Rewardful is the simplest flat-fee option at $49/month.
- The single most important buying factor is the fee model: a flat monthly fee stays predictable, while a percentage of revenue or sales grows with your program — run the numbers at your expected volume before you choose.
- GoAffPro is the only genuinely free start here, and Trackdesk is the most scalable mid-market option at $299/month billed annually.
- Every price below was checked on the vendor's own pricing page on November 4, 2026. Ratings are G2, with review counts shown; tools without a rating either had conflicting G2 counts or their G2 page could not be opened that day.
On this page
Quick comparison
| Tool | Best for | Starting price | Free plan |
|---|---|---|---|
| Impact | Brands that want the largest partnership platform and marketplace | $30/mo + 2.5% | No |
| PartnerStack | B2B SaaS companies that want affiliates, referrals and resellers in one platform | Custom quote | Spark $0 |
| Rewardful | Stripe and Paddle SaaS businesses that want the simplest setup | $49/mo | No (14-day trial) |
| FirstPromoter | Subscription businesses on Stripe, Paddle, Chargebee, Recurly or Braintree | $49/mo | No (14-day trial) |
| Refersion | Ecommerce and DTC brands starting their first affiliate program | $39/mo | Free listing |
| Awin | Brands that want instant access to a large publisher network | $49/mo + 3.5% | Free for publishers |
| Tapfiliate | Ecommerce and SaaS brands that want a flat fee with no transaction fees | $89/mo | No (14-day trial) |
| Post Affiliate Pro | Businesses that need high-volume tracking and multi-tier commissions | $89/mo | No (30-day trial) |
| GoAffPro | Small Shopify stores that want a free start | Free | Yes (Hobby) |
| Trackdesk | Mid-market brands that want uncapped volume and automation | $399/mo | No (14-day trial) |
| Everflow | Performance networks and agencies running many offers at scale | Custom quote | No |
| CJ Affiliate | Enterprise brands that want the oldest large affiliate network | Custom quote | Free for publishers |
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Request a listingThe best affiliate marketing software
Impact
Best for: Brands that want the largest partnership platform and marketplace
Impact is the biggest partnership platform in this list, and the $30/month Starter plan is the cheapest way in — but read the fee first. Starter covers eight ecommerce platforms, including Shopify, WooCommerce, BigCommerce and Adobe Commerce, and gives you partner recruitment, tracking, contracting and payouts in one place, plus a marketplace of partners to recruit from. Impact says more than 6,500 brands use the platform.
The catch is the 2.5% revenue fee, which grows with every sale your partners drive: at $20,000 a month in partner-driven revenue, Starter costs $530 a month, not $30. Add-ons such as AI Search Visibility are also unavailable on Starter. Choose Impact when you want the largest platform and marketplace and your volume justifies the fee; choose a flat-fee tool when you want costs to stay predictable.
What we like
- Largest partnership platform in this list, with a marketplace of partners and 6,500+ brands
- Starter plan starts at $30/month, the cheapest entry fee here
- Tracks affiliates, influencers, creators and B2B partners in one place
- Built-in contracting, payouts and fraud protection
Watch out for
- Starter's 2.5% revenue fee grows with your sales, so costs rise fast
- Starter is limited to eight ecommerce platforms and excludes SaaS billing integrations
- Add-ons such as AI Search Visibility are not available on Starter
PartnerStack
Best for: B2B SaaS companies that want affiliates, referrals and resellers in one platform
PartnerStack is the only tool here built specifically for B2B SaaS partner programs. It runs affiliates, referrals and resellers from one platform, with recruitment and onboarding tools the ecommerce-first tools do not have. Launch, Growth and Enterprise are custom quote only — you book a demo and they price your program — but self-serve Spark starts at a $0 subscription with a 10% processing fee on commissions paid.
Spark is the honest way to start as an early-stage SaaS company, but it has no access to the PartnerStack Network or marketplace, so you recruit every partner yourself. The 4.7/5 G2 rating from 953 reviews is the second-highest review count here. Choose PartnerStack when you sell software and want partners, affiliates and resellers in one place; choose Impact if you also need a marketplace to recruit from.
What we like
- Purpose-built for B2B SaaS partner programs: affiliates, referrals and resellers in one place
- Spark lets a new SaaS company start with a $0 subscription and pay 10% of commissions only
- Strong partner recruitment and onboarding tools
- High G2 rating: 4.7/5 from 953 reviews
Watch out for
- Launch, Growth and Enterprise pricing is custom quote only, with no published prices
- Spark has no access to the PartnerStack Network or marketplace
- Mainly a SaaS tool; ecommerce brands get less from it
Rewardful
Best for: Stripe and Paddle SaaS businesses that want the simplest setup
Rewardful is the simplest tool here for a SaaS business on Stripe or Paddle. Starter is $49 a month flat with 0% transaction fees, so the bill never grows with your revenue — it covers one campaign and up to $7,500 a month in affiliate revenue, with two team members and unlimited affiliates. The annual plan gives 12 months for the price of 10, and the 14-day trial needs no commitment.
The limit is the billing support: only Stripe and Paddle, with no Chargebee, Recurly or Braintree, and no built-in marketplace to recruit affiliates from. If your stack is Stripe or Paddle and you want the shortest path from signup to a live program, Rewardful is the pick. If you bill through another provider, FirstPromoter is the flat-fee alternative at the same $49 a month.
What we like
- Flat $49/month with 0% transaction fees, so costs stay predictable as revenue grows
- The simplest setup here for Stripe and Paddle SaaS businesses
- Annual plan gives 12 months for the price of 10
- Built-in affiliate portal and coupon tracking
Watch out for
- Only Stripe and Paddle are supported, with no Chargebee, Recurly or Braintree
- Starter covers only $7,500/month of affiliate revenue before you must upgrade
- No built-in partner marketplace to recruit affiliates
FirstPromoter
Best for: Subscription businesses on Stripe, Paddle, Chargebee, Recurly or Braintree
FirstPromoter matches Rewardful's $49 a month flat fee and 0% transaction fees, but it works with five billing providers: Stripe, Paddle, Chargebee, Recurly and Braintree. The Starter plan covers up to $5,000 a month in affiliate revenue, 1,000 affiliates and 3 campaigns, with a 14-day free trial that needs no card. From the $99 Business plan, affiliates and campaigns are unlimited.
The trade-offs are the lower Starter cap — $5,000 a month against Rewardful's $7,500 — and no marketplace for recruiting partners, so you bring your own affiliates. The 4.6/5 G2 rating comes from only 37 reviews, the smallest base in this list. Choose FirstPromoter when your billing stack goes beyond Stripe and Paddle; choose Rewardful when it does not, and the higher revenue cap matters more.
What we like
- Flat $49/month with 0% transaction fees
- The widest billing support here: Stripe, Paddle, Chargebee, Recurly and Braintree
- Unlimited affiliates and campaigns from the $99 Business plan
- 14-day free trial with no card required
Watch out for
- Starter covers only $5,000/month of affiliate revenue and 1,000 affiliates
- No built-in partner marketplace
- Smaller review base than the big platforms (37 G2 reviews)
Refersion
Best for: Ecommerce and DTC brands starting their first affiliate program
Refersion is the cheapest paid entry here: Launch is $39 a month, or $29 billed annually, and the free Marketplace Listing lets you recruit affiliates at no cost. Launch includes unlimited affiliates, clicks and conversions, a first-party tracking domain that needs no cookies, and one-click payouts through PayPal. It integrates deeply with Shopify, BigCommerce and WooCommerce, which is why ecommerce brands pick it.
The cheapest-looking price is not the cheapest at volume: Launch adds 3% of affiliate-driven sales, so at $20,000 a month in sales you pay $639. Ignore the old $99 and $249 plans still shown on review sites — they are stale. The 3.6/5 G2 rating from 23 reviews is the lowest here, so trial it hard. Choose Refersion when you run an ecommerce store and want the lowest entry cost with a free way to recruit.
What we like
- Cheapest paid entry here: Launch at $39/month, or $29/month billed annually
- Free Marketplace Listing lets you recruit affiliates at no cost
- First-party tracking domain included, no cookies needed
- Deep ecommerce integrations: Shopify, BigCommerce, WooCommerce and more
Watch out for
- Launch adds 3% of affiliate-driven sales on top of the subscription
- G2 rating of 3.6/5 from 23 reviews is the lowest in this list
- Older $99/$249 plans still appear on many review sites; they are stale
Awin is a network first and software second, and that is the point: the $49 a month Access plan buys you into a publisher network of more than one million partners, first month free, three-month minimum. You get tracking, reporting and a publisher base across ecommerce, retail, travel, finance and telecom, and publishers join free, which keeps the network large. ShareASale's platform closed in October 2026 and consolidated into Awin — now the company's single network.
The cost is the 3.5% tracking fee on every transaction, on top of the subscription and the commissions you pay publishers: at $5,000 a month in affiliate sales, Access costs $224. Publisher quality varies, so vet partners yourself. Choose Awin for ready-made publishers on day one; choose own-program software when you would rather recruit partners yourself and pay less per sale.
What we like
- Instant access to one of the largest publisher networks: 1M+ partners
- Access plan starts at $49/month with the first month free
- Works for ecommerce, retail, travel, finance and telecom brands
- Publishers join free, so recruitment costs stay on the advertiser side
Watch out for
- Access adds a 3.5% tracking fee on every transaction
- 3-month minimum commitment on Access
- Publisher quality varies, so you must vet partners yourself
Tapfiliate
Best for: Ecommerce and SaaS brands that want a flat fee with no transaction fees
Tapfiliate charges a flat monthly fee with no transaction fees at any tier, the easiest tool here to budget. Launch is $89 a month, or $74 billed annually, and includes one program, 50 affiliates, 5,000 clicks and 500 conversions a month, with a 14-day trial on all plans. Commission structures are the most flexible here: percentage, fixed, recurring and multi-level, and it integrates with Shopify, WooCommerce and Stripe.
The Launch caps are tight — 50 affiliates and 500 conversions a month — and overage fees apply at $1.50 per 1,000 extra clicks and $15 per 1,000 extra conversions, so a fast-growing program outgrows Launch quickly. There is no marketplace for recruitment. Choose Tapfiliate when you want a flat fee, flexible commissions and no percentage taken from your sales; choose Refersion when the entry price matters more than the fee model.
What we like
- Flat monthly fee with no transaction fees at any tier
- Flexible commission structures: percentage, fixed, recurring and multi-level
- Strong ecommerce and SaaS integrations, including Shopify, WooCommerce and Stripe
- 14-day free trial on all plans
Watch out for
- Launch covers only 50 affiliates, 5,000 clicks and 500 conversions a month
- Overage fees apply: $1.50 per 1,000 extra clicks and $15 per 1,000 extra conversions
- No built-in partner marketplace for recruitment
Post Affiliate Pro
Best for: Businesses that need high-volume tracking and multi-tier commissions
Post Affiliate Pro is the workhorse tracker here. Starter is $89 a month, or $79 billed annually, and includes 10,000 tracking requests a month with unlimited affiliates — the highest tracking volume on any entry plan here. Multi-tier and lifetime commissions are built in, there is a self-hosted option for full control of your data, and the 30-day trial needs no credit card.
The interface feels dated next to newer tools, and $89 a month buys no more than Tapfiliate's Launch plan at the same price — the value is the tracking volume, not the polish. There is no free plan, so the trial is your only free test. Choose it when you run a high-volume program with multi-tier commissions; choose Rewardful or FirstPromoter when you want a modern interface and a $49 flat fee.
What we like
- High tracking volume: 10,000 tracking requests a month on Starter, unlimited affiliates
- Multi-tier commissions and lifetime commissions built in
- 30-day free trial with no credit card
- Self-hosted option available for full data control
Watch out for
- Interface feels dated next to newer tools
- Starter is $89/month, more than Rewardful or FirstPromoter for a similar feature set
- No free plan; the 30-day trial is the only way to test it free
GoAffPro is the only genuinely free start here. The Hobby plan costs nothing and includes unlimited affiliates, sales and revenue, with a basic portal — built for Shopify stores with under 100 daily orders, one-click install. It also carries the highest G2 rating here, 4.9/5 from 49 reviews, and Premium at $49 a month adds a branded portal, multi-level marketing, tax tools and a payout scheduler.
The free plan is basic: branding, targets, bonuses and the tax and payout tools all need Premium, and the tool is ecommerce-first, so SaaS businesses get less from it. Ignore directories that still show a $29 Premium price — the live pricing page says $49, checked November 4, 2026. Choose it when you sell on Shopify and want to start free; upgrade when the program earns enough to justify it.
What we like
- Free Hobby plan with unlimited affiliates, sales and revenue
- Highest G2 rating in this list: 4.9/5 from 49 reviews
- Built for Shopify, with one-click install from the app store
- Premium at $49/month unlocks a branded portal, multi-level marketing and tax tools
Watch out for
- Free plan has only a basic affiliate portal; branding needs Premium
- Ecommerce-focused; SaaS businesses get less from it
- Older directories still show a $29 Premium price that is no longer correct
Trackdesk
Best for: Mid-market brands that want uncapped volume and automation
Trackdesk is the most scalable mid-market option here. The Business plan is $399 a month, or $299 billed annually, and every plan includes uncapped affiliates, clicks and conversions — no volume caps to outgrow. It also includes automation, fraud protection, one-click bulk payouts and integrations with more than 100 services, including Shopify, PayPal, WooCommerce and Zapier. The 4.8/5 G2 rating from 362 reviews is the second-highest score in this list.
Business is the most expensive entry fee here by a wide margin, and full white-label branding and a custom domain sit on the Enterprise plan, not Business. There is no free plan — the 14-day trial is the only free test. Choose Trackdesk when your program is already doing real volume and you need automation and uncapped tracking; choose a $49 flat-fee tool while you are still proving the channel.
What we like
- Uncapped affiliates, clicks and conversions on every plan
- Automation, fraud protection and one-click bulk payouts built in
- High G2 rating: 4.8/5 from 362 reviews
- Integrates with 100+ services including Shopify, PayPal, WooCommerce and Zapier
Watch out for
- Business starts at $399/month ($299 billed annually), the most expensive entry fee here
- Full white-label and custom domain sit on the Enterprise plan
- No free plan; the 14-day trial is the only way to test it
Everflow
Best for: Performance networks and agencies running many offers at scale
Everflow is built for performance networks and agencies that run many offers at scale, not for one simple program. It handles affiliate, influencer and media-buying programs from one platform, with strong fraud detection, granular reporting and the payout models a network needs. Its 4.7/5 G2 rating from 265 reviews is one of the highest here, and its users are mostly agencies and networks.
There is no published pricing: you submit a form for a quote, with a six-month minimum commitment, and third-party reviews put the entry price at about $750 a month — a figure Everflow itself does not publish, so treat it as a report, not a price. For a small brand, it is overkill. Choose it when you run many offers for many advertisers; choose Trackdesk or Impact when you run one program of your own.
What we like
- Built for performance networks and agencies running many offers at scale
- Strong fraud detection and granular reporting
- High G2 rating: 4.7/5 from 265 reviews
- Handles affiliate, influencer and media-buying programs from one platform
Watch out for
- No published pricing; you must submit a form for a quote, with a 6-month minimum commitment
- Entry price is reported at about $750/month by third parties, not by Everflow
- Overkill for a small brand running one simple program
CJ Affiliate
Best for: Enterprise brands that want the oldest large affiliate network
CJ Affiliate is the oldest large network in this list — running since 1998 — and it still carries major global brands as advertisers. Publishers join free, which keeps the network large and active, and the tracking, reporting and payment infrastructure is built for enterprise volume. For a large brand that wants a network with a long track record and global reach, CJ is the established name.
There is no published advertiser pricing, so you must contact sales for a quote, and we show no G2 rating because G2's own pages disagree on the review count (48 versus 75 reviews). Publisher reviews on Trustpilot are also polarized, with recurring complaints about payment holds. Choose CJ when you are an enterprise brand that wants the oldest network; choose Awin when you want a network with a published $49 entry price.
What we like
- One of the oldest and largest affiliate networks, with major global brands
- Publishers join free, which keeps the network large and active
- Strong tracking, reporting and payment infrastructure
- Running since 1998, the longest track record in this list
Watch out for
- No published advertiser pricing; you must contact sales for a quote
- G2 review counts conflict across pages (48 vs 75 reviews), so we show no rating
- Publisher reviews on Trustpilot are polarized, with recurring complaints about payment holds
This list covers the best affiliate marketing software for brands that run their own partner program in 2026 — from a free tool for a first Shopify store to enterprise networks. If you searched for the best software for affiliate marketing, this is the same shortlist: twelve tools, ranked by fit for the most common buyer, with every price checked on the vendor's own pricing page on November 4, 2026.
How to choose the best affiliate marketing software
- Pick the fee model first. A flat monthly fee (Rewardful, FirstPromoter, Tapfiliate) stays predictable; a percentage of revenue or sales (Impact, Refersion, Awin) grows with your program. Run the numbers at the volume you expect in six months, not today.
- Decide how you recruit. A network (Awin, CJ) brings ready-made publishers; own-program software (Refersion, Tapfiliate, Rewardful) means you recruit every partner yourself; a partner platform (Impact, PartnerStack) sits in between.
- Match your billing and store. Rewardful works with Stripe and Paddle only; FirstPromoter adds Chargebee, Recurly and Braintree; GoAffPro and Refersion are built for Shopify and WooCommerce.
- Check the caps on the entry plan. Starter plans cap affiliates, revenue or conversions — Rewardful's $49 plan covers $7,500 a month in affiliate revenue, FirstPromoter's covers $5,000, Tapfiliate's covers 500 conversions. Know what an upgrade costs before you need it.
- Check tracking and payouts. First-party tracking, multi-tier commissions, payout automation and fraud protection are not standard everywhere — confirm the plan you buy includes the ones you need.
- Try before you pay. Most tools here offer a 14-day or 30-day free trial, and GoAffPro has a genuinely free plan. Run your real program for a week and check the tracking against your own sales data before committing.
Before you send partners to your site, run your pages through the free SERP snippet preview tool — it shows exactly how your title and description will look in Google.
Network or your own program: know the difference
The biggest confusion in this category is that networks and software look like the same product. They are not. An affiliate network — Awin, CJ — is a marketplace: you pay for access to publishers who already sell for other brands, plus a tracking fee on every transaction. Own-program software — Refersion, Tapfiliate, Rewardful, FirstPromoter, GoAffPro — is a tracker you run yourself: you recruit the partners, set the commissions and pay only the subscription. A partner platform — Impact, PartnerStack, Everflow, Trackdesk — is software with an optional marketplace attached.
So when Awin's Access plan ($49 a month plus 3.5% of every transaction) looks the same price as Rewardful's Starter ($49 a month flat), you are not comparing like with like: Awin's fee buys you a million publishers, Rewardful's buys you tracking. If you already have an audience, creators or customers who will promote you, own-program software is cheaper. If you have nobody yet, a network is the faster start — and the wider toolkit in our list of the best SEO tools for affiliate marketing covers the content side of recruiting them.
Quick comparison: tool type by need
| Buyer | Best pick | Why |
|---|---|---|
| Small Shopify store, first program | GoAffPro | Free Hobby plan; Premium $49/month when you need branding |
| SaaS on Stripe or Paddle | Rewardful | $49/month flat, 0% fees, simplest setup |
| Subscription business on several billing tools | FirstPromoter | $49/month flat, five billing providers |
| Ecommerce brand starting out | Refersion | $39/month + 3%, free marketplace listing |
| B2B SaaS partner program | PartnerStack | Custom quote; Spark at $0 + 10% of payouts |
| Brand that wants ready-made publishers | Awin | $49/month + 3.5%, 1M+ partners |
Affiliate marketing software pricing: what you will actually pay
Take a program driving $5,000 a month in affiliate sales, paying affiliates 10% — $500 in commissions. The software cost on top of those commissions: GoAffPro Hobby $0; Rewardful Starter $49 flat; FirstPromoter Starter $49 flat; Impact Starter $30 plus 2.5% of revenue, $155; Refersion Launch $39 plus 3% of sales, $189; Awin Access $49 plus 3.5%, $224; Tapfiliate Launch $89 flat.
The cheapest subscription is not always the cheapest program. At $20,000 a month in affiliate sales, Impact Starter costs $530 and Refersion Launch $639, while Rewardful's flat fees top out at $149 a month on Enterprise. So re-check the fee model at the volume you expect in six months, not just today — and remember the commissions themselves are a separate cost on every tool here.
How we chose
We checked every vendor's own pricing page on November 4, 2026, and every G2 rating on a G2 page. Three tools publish no starting price — PartnerStack, Everflow and CJ Affiliate — so they are custom quote; Everflow's entry price of about $750 a month is reported by third-party reviews, not by Everflow, and we do not present it as a vendor price. GoAffPro's Premium plan is $49 a month on its own pricing page; older directories that still show $29 are out of date. Refersion's old $99 and $249 plans, still shown on many review sites, are stale — the current plans start at $39 a month. CJ Affiliate has no rating in this list because G2 shows conflicting review counts for it (48 vs 75 reviews). We ranked the twelve by fit for the most common buyer — a brand launching or growing its own affiliate program — not by price or rating alone.
What to do next
Pick the fee model first, then the tool. If you sell on Shopify and want to start free, open GoAffPro's Hobby plan today. If you run a SaaS on Stripe or Paddle, trial Rewardful or FirstPromoter for 14 days. If you need publishers on day one, talk to Awin or Impact. If affiliate traffic is part of a wider growth plan, our monthly SEO service covers the content and technical work that turns partner traffic into rankings. Once your tools are in place, find out what's holding your rankings back.
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Get a free audit→Sources we checked (17)
- Impact pricing — impact.com/pricing (checked November 4, 2026)
- Impact on G2 — 4.4/5, 2,810 reviews (checked November 4, 2026)
- PartnerStack Spark pricing — partnerstack.com/platform/spark (checked November 4, 2026)
- PartnerStack on G2 — 4.7/5, 953 reviews (checked November 4, 2026)
- Rewardful pricing — rewardful.com/pricing (checked November 4, 2026)
- FirstPromoter pricing — firstpromoter.com/pricing (checked November 4, 2026)
- Refersion pricing — refersion.com/pricing (checked November 4, 2026)
- Refersion on G2 — 3.6/5, 23 reviews (checked November 4, 2026)
- Awin — awin.com (checked November 4, 2026)
- Awin on G2 — 4.2/5, 698 reviews (checked November 4, 2026)
- Tapfiliate pricing — tapfiliate.com/pricing (checked November 4, 2026)
- Post Affiliate Pro — postaffiliatepro.com (checked November 4, 2026)
- GoAffPro pricing — goaffpro.com/pricing (checked November 4, 2026)
- Trackdesk pricing — trackdesk.com/pricing (checked November 4, 2026)
- Trackdesk on G2 — 4.8/5, 362 reviews (checked November 4, 2026)
- Everflow — everflow.io (checked November 4, 2026)
- CJ Affiliate — cj.com (checked November 4, 2026)
Frequently asked questions
What is the best affiliate marketing software for a small business?
For a small business, Rewardful ($49/month flat) or FirstPromoter ($49/month flat) are the simplest paid starts, and GoAffPro is free if you sell on Shopify. Pick a flat fee while your volume is low, because revenue-share plans like Impact ($30 + 2.5%) and Refersion ($39 + 3%) grow with your sales.
What is the best software for affiliate marketing if I want ready-made publishers?
Awin ($49/month + 3.5% tracking fee) and CJ Affiliate (custom quote) are networks with large publisher bases — Awin has more than one million partners. Own-program tools such as Refersion or Tapfiliate are cheaper, but you recruit every partner yourself.
Is there any free affiliate marketing software?
Yes. GoAffPro's Hobby plan is free with unlimited affiliates, sales and revenue, and Refersion's Marketplace Listing is free. PartnerStack's Spark plan has a $0 subscription but charges 10% of commissions paid. Most other tools offer a 14-day or 30-day free trial instead of a free plan.
How much does affiliate marketing software cost?
Entry prices in this list run from free (GoAffPro) to $399 a month (Trackdesk). Most tools start at $39–$89 a month, and three — PartnerStack, Everflow and CJ Affiliate — publish no price and quote per program. Remember the subscription is only part of the cost: revenue-share fees and the commissions you pay affiliates sit on top.
Do I need an affiliate network or my own program software?
A network (Awin, CJ) gives you instant access to publishers but charges network fees on top of commissions. Own-program software (Refersion, Tapfiliate, Rewardful) is cheaper and gives you control, but you recruit partners yourself. Partner platforms (Impact, PartnerStack) sit in between: software plus an optional marketplace.
Which affiliate software works with Shopify?
GoAffPro and Refersion are built for Shopify from the ground up, Tapfiliate and Impact both integrate with it, and Awin works with most ecommerce platforms. If you sell on Shopify and want to start free, GoAffPro's Hobby plan is the obvious first step.
What is the difference between Impact and Awin?
Both are large partnership platforms, but Impact is software plus a marketplace (Starter $30/month + 2.5% of revenue) while Awin is primarily a network (Access $49/month + 3.5% tracking fee). Impact fits brands that want to manage affiliates, influencers and B2B partners in one place; Awin fits brands that mainly want access to its publisher network.
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